You’ve built a product. You have early conversations, maybe pilot users, and the first signs of traction.
But turning that into a structured, repeatable revenue engine — that’s the real challenge.
That’s where move+expand comes in.
This 8-week program will help you move beyond the “let’s just give it a try” mindset and into a genuine, consistent approach to market development. Instead of guessing, hoping, or waiting for the “perfect moment,” you’ll work each week on the specific activities that generate revenue:
a sharp offer, a precise ICP, a functioning outreach system, and real customer deals.
No slide decks. No theoretical frameworks without application. Just a proven system, built for startup realities: clear methodology, hands-on execution, and real-world feedback from a driven peer group. If you’re ready to turn your MVP into a business with paying customers and repeatable revenue — you’re in the right place.
Start: October 2 – December 4
Duration: 2 months
Time required: 2 hours per day
Hybrid/Remote with on-site days
like Community Get-Together & Community Final in Friedrichshafen
Free if your startup is selected
BENEFIT FROM THE KNOWLEDGE OF EXPERIENCED FOUNDERS, Use AI strategically, and APPLY NOW!
Specifically, you achieve:
Through September 30: Submit your application and become part of our innovative move+ expand program.
KICK-OFF SESSION
October 2
Input 1: Your No-Brainer Offer
October 9
Input 2: Finding Your First Customers
October 30
Input 3: Selling & Closing
November 20
Your working basis
The program begins on October 2
Group Input Sessions
Group Q&A Sessions
Workbook
Final live pitch in Friedrichshafen (Lake Constance)
December 4
I have already successfully tested my idea on the market and now want to move to the next level of scaling and become more professional.
I want to further develop and scale my business model and revenue structures.
I want to focus more on generating revenue and achieving profitable growth.
I want to develop further as a founder and better position our founding team.
Early-stage startups, spin-offs or individual founders whose company was founded no more than 2 years ago and who have already successfully implemented initial steps.
You should already have developed a basic business model, initial customers or a prototype – and be ready to specifically address the next growth phase.
An intensive 3-month acceleration program with video courses, tutorials, templates, AI-powered tools, bi-weekly Zoom calls, and a Telegram group for Q&A.
Over the next 3 months, we will support you in developing the next stage of your early-stage startup, scaling and optimizing your business model, preparing for your first major funding round, and developing your founder brand.
Participation in the remote program is free of charge if you are among the selected participants. We will inform you by email as soon as you have been selected after the application deadline.
Participation in the in-person community get-togethers is also free of charge for you. You only need to cover and organize your own travel and, if necessary, accommodation.
If you were not selected this time, please apply for the next batch. We look forward to your application.
Yes – the program is mainly remote plus 14-day live Zoom calls, as well as two in-person meetings (Community get-together and Community Finale).
To achieve the best results for you, you should plan for approximately 2 hours of focused work per day over 3 months.
We expect your commitment to the program and your participation in the program content, the 14-day Zoom calls, and the 2 in-person community meetings, because only in this way can we ensure that you will achieve the greatest benefit and the best results on your way to a successful startup.
Yes – move+ expand focuses on strategic growth. Identifying weaknesses and growth barriers, scaling the business model and optimizing revenue structures, preparing for initial funding and pitches, and developing your founder brand.
Yes – you will become part of the move + community and can continue to access coaching , events and our network.
The program is usually offered in English, but individual sessions may also be held in German.
Simply use our online form. You can find the application deadline and all other information further up on this page.
All applicants, regardless of their specific topic, can apply to the program.
SEIZE THIS
UNIQUE OPPORTUNITY TO
BEGIN YOUR IDEA
